Digital Strategy

In today’s landscape, being found online is not a complicated formula only mastered by technical experts. SEO success stems from developing fresh, relevant content on a consistent basis. If you do this correctly SEO takes care of itself.

Under the Stark Media Strategies team’s leadership at Sher Institute, Dr. Geoffrey Sher grew his blog to reach more than 5,000 visitors per day. Ultimately his blog became the referral source for 60% of the new patient inquiries. Local Search Optimization and Physician Review Sites for local search to be effective, a practice needs to be listed in an optimal way on all local review sites and on physician review sites.

Social Media Marketing is at the heart of digital marketing. Stark Media can help you connect with your audience on social media by cultivating content that engages, inspires and motivates potential patients to take action. Below are a few examples of Social Media Posts that have resonated in a profound way with the core demographic.

750+ likes and 50 shares for this simple photo of a doctor and patient.

This Facebook Post created by Stark Media reached more than 2 Million around the world and was picked up by more than 350 media outlets including ABC News, FOX News, USA Today and Huffington Post.

Another aspect of digital strategy is found in email marketing, which includes building and maintaining a database of prospective patients, writing and creating content for email newsletters and developing a schedule for outgoing email campaigns.