Healthcare Content Development

Strong Healthcare Content Development is the engine that drives doctor-patient engagement. On a simplistic level, a practice needs to have content that resonates with patients and helps form meaningful, lasting relationships.  Content should engage, inspire and connect.

In today’s landscape, there is so much noise. How can you make sure your message is heard? Almost all healthcare practices have social media channels. Very few use them effectively.

Understanding and creating engaging content is the nexus and foundation for social media, email marketing, web development and all effective healthcare communications.

Stark Media Strategies has demonstrated success in developing creative content in a variety of mediums including video production, copy writing and other creative asset development.

Las Vegas HEALS

As part of Las Vegas HEALS’ Inspired Excellence Awards, Stark Media Strategies conceptualized, developed scripts and produced a series of videos on the awards show’s honorees. The well-received videos told the stories of the honorees dynamically and in compelling fashion.

Here is a video produced by Stark Media about Dr. Michael Crovetti, a well-respected Las Vegas Orthopaedic Surgeon. The video not only chronicles his impact as a physician but captures his charismatic personality.

Timothy Tollestrup MD

Prior to working with Start Media Strategies, Tim Tollestrup, MD, a nerve surgeon didn’t have a web presence that properly represented his advanced and excellent medical practice. To set up the website, and drive engagement through media channels, a photo shoot was scheduled and executed that brought Dr. Tollestrup’s excellence to life in bright and vivid display.

Jack Abrams MD

Content Development for Dr. Jack Abrams practice focused on harnessing his excellent reputation with patients. Here are two examples of content development that resonated with his patients.