Healthcare Content Development

The synergistic effect of all the marketing channels working together to build relationships and connect communities inevitably leads to growth of brand awareness and potential reach for your healthcare organization.

Growth occurs through social media. Look at how Stark Media positioned Abrams Eye Institute to consistently show greater engagement than competitors.

Using organic grassroots channels such as earned media also help elevate a doctor’s profile. Here is an article in Vegas Seven Magazine’s Top Doctor’s Issue about the groundbreaking surgeries performed by Dr. Tim Tollestrup.

Stark Media conceptualized the idea to host on the Sher website a national video contest wherein prospective parents from all over the world submitted video journals chronicling why they deserve a donated IVF cycle. This philanthropic initiative, the I Believe Video Journal Project, sparked record engagement on social channels, increased web traffic dramatically (222%) and led to national news coverage on CNN and Time. Most significantly I Believe is the subject of a documentary film , by an Academy-Award nominated filmmaker.

I Believe was recently covered in the New York Times. “Ms. Stark’s hope is that the contest will spark a more informed discussion about infertility as a medical issue.” Nov. 11, 2015.