How to Inspire with Healthcare Public Relations
Even the simplest of actions can create a powerful response. The key is to recognize these moments, knowing how they can inspire others.
Video is an effective tool to inspire the audience. Below are two examples of how video can be used to convey emotion.
Tim Tollestrup MD – Patient Story
James was at the point where he could not get out of bed the pain was so bad. After 30 trips to the ER, he finally got on the internet and researched a doctor who could help him. He found one 2000 miles away in Dr. Tollestrup. Listen to his story of hope and healing.
Sher Fertility Institute – Behind the Scenes
This video captures an intimate moment when after nine miscarriages a young couple hears their unborn baby’s heartbeat for the first time. These rare, real moments inspire the audience to stay connected to a doctor and a practices.
Public Relations in its purest form is simple, yet effective. Define your story. CONNECT with your target audience. ENGAGE them with creative content. INSPIRE them to follow your brand. And finally, watch your business GROW through these meaningful connections.
If you think of Public Relations, Branding and Digital Communications in terms of the human anatomy, they would be the heart and soul; the lifeblood of your business. Through the wide array of communications channels, Stark Media Strategies uses emotion to connect your brand to the people who matter most.